Displayce is thrilled to participate in the Programmatic Pioneers Summit on June 2-3 in London. As programmatic media reaches a turning point driven by AI and evolving data ecosystems, our team will be onsite to showcase how the future of DOOH is being redefined. Join us to explore how context and adaptive creativity are transforming pDOOH into a high-growth storytelling medium. Book a meeting with our team!
Programmatic Pioneers Summit is the leading event for Europe’s digital media and programmatic leaders. Gathering over 600 professionals from top brands, agencies, and tech innovators, the summit is a hub for tackling the industry’s biggest challenges, from AI and automation to first-party data and the rise of CTV and DOOH.
With more than 80 speakers and 25+ solution-focused sessions, it is the place to shape the future of digital advertising.
What to expect from Displayce
On June 2nd at 2:00 PM, Matt Hamill, Head of Sales UK at Displayce, will be joined by industry leaders Becky Stormer (MG OMD) and Chris Dooley (JCDecaux UK) for an exclusive keynote. Together, they will dive into the next generation of programmatic DOOH.
Next Gen pDOOH: How can brands move beyond standard executions and fully leverage the potential of programmatic DOOH with context and creativity at the core of campaigns?
In this session, our panel of experts will explore how to rethink DOOH design to make it a powerful storytelling pillar within modern omnichannel strategies.
What you will learn:
- Beyond weather or time, how real-world signals, environment, and audience behaviour shape a more relevant message.
- How Dynamic Creative Optimization (DCO) allows campaigns to adjust in real time to their surroundings.
- Understand how AI supports the planning and activation of advanced DOOH campaigns across multiple markets.
- Insights into how responsible media practices integrate into high-performance programmatic strategies.
Meet the Displayce Team
We will be there to discuss your challenges and explore how programmatic DOOH can elevate your brand’s presence in the UK market and beyond.
Matt Hamill – Head of Sales UK
Laure Malergue – CEO
Maria Nadal – Customer Success Manager
Fabien Couasnon – VP Strategic Partnerships & Supply
Don’t miss the opportunity to discuss your pDOOH strategy with our experts during Programmatic Pioneers Summit.