Perplexity.ai has outlined a bold strategy to reshape TikTok’s future in the U.S. The platform plans to rebuild TikTok’s algorithm, making it transparent and managed within American data centers to adhere to privacy standards. Leveraging advanced AI infrastructure from partners like Nvidia, Perplexity aims to enhance TikTok’s recommendation systems. The integration of citation features and community notes promises to elevate content trustworthiness. By merging its powerful search engine with TikTok’s expansive video library, Perplexity envisions creating a superior search experience. This initiative promises to transform TikTok into a more informative, engaging platform that respects user privacy and promotes trustworthy content.
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