An immersive journey built on tech, visuals, light and sound, and powered by your own energy.
To push the sneaker launch of the year, we created The Fuelcell Party, a pop-up space in which the guests’ movement was transformed into cool art pieces, live. It proved that art + tech are powerful when combined. From light sculptures following your running moves, or large-scale visuals expanding your jumps, to becoming the event’s DJ by riding a custom-created bike. The Fuelcell Party also conquered the streets with a print outdoor CTA extensive campaign and video content on digital billboards.
Art + technology to produce 10MM impressions.
Why Lorem why dot for reason on top of nicely done triangles
Lorem Ipsum es simplemente el texto de relleno de las imprentas y archivos de texto. Lorem Ipsum ha sido el texto de relleno estándar de las industrias desde el año 1500, cuando un imprdesconocido usó una galería de textos y los mezcló de tal manera que logró hacer un libro de textos especimen.
Pull&Bear asked us to create a PR worthy experience for the opening of their new Flagship store in Madrid.
